This post was spurred by a question about the state of the mobile ad market in China.
The short answer is I couldn’t find any reliable, vendor independent statistics relating to total marketing spend on m0bile in China, nor any reliable data relating to % spend by mobile marketing activity. If you find some please forward them on.
I can however provide some topline mobile marketing indicators.
Top Line Mobile Marketing Indicators:

Mobile marketing and mobile consumption of digital content will surge
155 mln Mobile Internet users in 2008 – 22% of total mobile …