Articles Archive for 5 November 2009
External Source, Luxury, Marketing, Trends »
Reducing High Luxury Tariffs, Which Have Turned Off High-End And Middle-Class Consumers Alike, Could Give China’s Luxury Revenues A Boost
Beijing has the right venues for luxury boutiques, but if China’s high luxury tax chases buyers away, luxury brands won’t see sustainable profits
China’s notoriously high luxury tax, which adds a 30-40% premium to a wide (and ever-changing) array of goods — from the usual suspects like handbags and jewelry to some sporting goods like golf clubs — is a source of constant frustration for many luxury brand marketers. Regardless of how …
