Chinese Consumer, External Source, Luxury, Tourism »

[8 Mar 2010 | No Comment | ]

According to the US Department of Commerce, a Chinese tourist spends an average of $6,000 USD in the United States. This enormous spending power of the Chinese tourist is the main reason behind the New York City Tourism Bureau to vigorously promote the visit of thousands of Chinese visitors; the largest group in NYC tourism history. According to the Tourism Bureau’s latest news, among the main activities of Chinese tourist, 95% are shopping, followed by dining. Business owners are all smiles upon the arrival of Chinese tourists.

Bloomingdales in NYC, a …

External Source »

[8 Mar 2010 | No Comment | ]

Vinay Dixit is the Senior Director of Asia Consumer Centers in McKinsey & Company and leads the Insights China by McKinsey service line. He joined McKinsey’s Shanghai office in February 2008 and has led several significant studies on Chinese consumers. His most recent publications include, “The coming of age: China’s new class of wealthy consumers” and “One Country, Many Markets – Targeting the Chinese consumer with McKinsey ClusterMap”.
The China Observer: You co-authored a report last year that found China will host the world’s fourth-largest number of wealthy households by 2015. …

China Slice, External Source, Internet Marketing »

[8 Mar 2010 | One Comment | ]

Yahoo and Chinese Yahoo

Sex is definitely the universal theme for Chinese websites, from the major portals to small sites. It is very interesting to compare a US portal with a Chinese portal site to see the difference on this topic. It happens Yahoo is a good example for this since Yahoo has a Chinese Yahoo (Yahoo China) and it is comparable to other major Chinese portals, such as Sina.com.
There is no sex on the front page of Yahoo at all. You basically don’t see any ads or words related to …

China Slice, External Source, Internet Marketing, Social Media »

[8 Mar 2010 | No Comment | ]

Baidu.com:
Baidu (百度) is the Chinese Google. It dominates Chinese language search with about an 80% market share and is one of the biggest sites worldwide. As a local Chinese site it censors it’s search results. Like Google, Baidu offers a number of services apart from search, including Maps, documents, MP3 search, Baidu Space (a social network with over 100 million users) Baidu Encyclopedia, (China’s largest encyclopedia by users) and is launching a new video site called QiYi.com in March.
QQ.com
QQ is a portal that runs a number of services, most notably …

External Source, Social Media, Trends »

[8 Mar 2010 | No Comment | ]

Social networks were once the domain of the young and tech-savvy. Not anymore, as Facebook reports a huge growth in older users last year. Also in China has the 35+ user base of doubled year over year.
Picture a social network user. Once upon a time it was easy – they were pimply teens huddled in messy bedrooms. Or young professionals organising their social lives. These days, however, they’re becoming far harder to categorise.
Last year Facebook reported huge growth in the 25 to 54 age group. After a feverish year of …

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