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Green Book of China’s Tourism 2011
China’s Tourism Development Analysis and Forecast

More than 250 pages and 16 chapters in English offered with a 25% subscription discount for orders received before June 30th, 2011!

The Green Book of China’s Tourism is compiled annually in Chinese by the Tourism Research Centre, Chinese Academy of Social Sciences (CASS), the highest-ranking academic institution in China. Since its first publication in 2000, the Green Book includes authoritative reports on China’s domestic, inbound and outbound tourism. In 2011 for the first time Social Sciences Academic Press (SSAP) of China and COTRI are cooperating to present a selection of the most important articles in English to an international audience.

The Green Book of China’s Tourism 2011 represents a valuable source of information for companies, organizations, universities and individuals seeking to understand the complexities of China’s tourism with current data from 2010 and a forecast to the coming years at an essential and in-depth level provided as seen from within China.

Annual Report of China Outbound Tourism Development 2009 / 2010 English Edition

More than 350 pages, 150 tables and graphs, presenting data up to October 2009 about all aspects of China’s Outbound Tourism!

An authoritative report is available from CTA, the social tourism institute of research of the China National Tourism Administration CNTA. Including detailed information about tourists’ behaviour at their destination, consumption, analysis of satisfaction levels, market analysis and the socio-economic backgrounds of tourists by region.

Factors which inuence China’s outbound market, consumption characteristics, business development and detailed information on the development of outbound tourism in the ve major cities Beijing, Shanghai, Guangzhou, Chongqing and Chengdu are all included in the report.

CTA ANNUAL REPORT 2009/2010 – English Edition provides the best available reference for tourism organizations, service providers, tourism promotion organizations, researchers and anyone interested in the Chinese outbound tourism market. The English Edition of the CTA ANNUAL REPORT 2009/2010 is published in cooperation between CTA and COTRI.

COTRI Yearbook 2010
China’s Outbound Tourism Development

COTRI Yearbook 2010 presents insights and analysis on Chinese outbound tourism in different destinations
around the world. In its 2010 edition, the Yearbook provides reliable information on present and future trends
of Chinese outbound tourism.
COTRI Yearbook 2010 presents insights and analysis on Chinese outbound tourism in different destinationsaround the world. In its 2010 edition, the Yearbook provides reliable information on present and future trends of Chinese outbound tourism. From the foreword by Taleb Rifai, Secretary-General  of the  UNWTO United Nations World Tourism Organization:  ’’The  COTRI Yearbook  2010 offers a variety of articles from distinguished scholars and tourism experts from China and other countries. Readers will gain new insights into the development of outbound tourism from China to countries as diverse as Belgium, Germany, Jamaica and Mexico. They will also find practical information about how to increase the level of service quality for the specific needs of Chinese travellers. Owing to the wealth of information it contains, I am confident that it will be of interest to many, as the Chinese outbound tourism simply cannot be ignored by any important player in the global tourism market.”
COTRI Yearbook 2010 is published as  Vol. 4 of the Publications of the Institute for Management and
Tourism at West Coast University of Applied Sciences Germany by  Martin Meidenbauer Verlag (Munich,
Germany)
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